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Around 34% of Filipinos intend to buy kitchen and home appliances in the next 12 months
Around 34% of Filipinos intend to buy kitchen and home appliances in the next 12 months - this is as of early January this year. If this is actually...
3 in 10 Filipinos own individual savings account
As the inflation rate rises even higher than what the government projected, tendency is for people to hold on to their funds as a buffer against...
6 in 10 Filipinos agree with the statement that “being insured for everything is important”
According to Profiles, one of the digital research solutions of YouGov, more than 6 in 10 Filipinos agree with the statement that "being insured for...
Quick Facts 2023 – 27% of Filipinos have shopped for Mother’s Day or Father’s Day in the last 12 months.
Recent data from a Synergy-YouGov survey conducted from April 5 to 11, 2023 in total PH, revealed that 27% of Filipinos have shopped for Mother's...
Quick Facts 2023 – 54% think that “artificial intelligence is not just a technological advancement
A recent Synergy-YouGov survey, revealed that 6 in 10 Filipinos are well aware of AI tools and potentially its game-changing capabilities. Further,...
Quick Facts 2023 – Informed Purchase
Over 7 in 10 would like to make an informed decision before making big purchases. This might be due to the financial constraints being experienced...
Top Product Categories
Based on Profiles, one of the digital research solutions of YouGov, mobile phones and computers ARE the top products that are planned to be bought...
Quick Facts 2023 – Investing Money
What type of investment vehicles do most Filipinos prefer or look for? And what would their reasons be for investing? Close to 8 in 10 Filipinos are...
Quick Facts 2023 – DYK – YouGov BrandIndex 2
The success of the business depends on what consumers say, think, and feel about the brands in the market.Aside from the thousands of variables we...
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