by admin | Feb 12, 2024 | Insights Corner
Around 34% of Filipinos intend to buy kitchen and home appliances in the next 12 months – this is as of early January this year. If this is actually realized, this would translate into a substantial number of sales. YouGov Profiles has an internal feature that...
by admin | Feb 12, 2024 | Insights Corner
As the inflation rate rises even higher than what the government projected, tendency is for people to hold on to their funds as a buffer against higher prices. However, according to YouGov’s latest data in Profiles, only 3 in 10 Filipinos own individual savings...
by admin | Feb 12, 2024 | Insights Corner
According to Profiles, one of the digital research solutions of YouGov, more than 6 in 10 Filipinos agree with the statement that “being insured for everything is important”. It also shows that 4 in 10 Filipinos own life insurance. YouGov BrandIndex, a...
by admin | Feb 12, 2024 | Insights Corner
Recent data from a Synergy-YouGov survey conducted from April 5 to 11, 2023 in total PH, revealed that 27% of Filipinos have shopped for Mother’s Day or Father’s Day in the last 12 months. However, the survey also indicated that 34% of Filipinos are...
by admin | Feb 12, 2024 | Insights Corner
A recent Synergy-YouGov survey, revealed that 6 in 10 Filipinos are well aware of AI tools and potentially its game-changing capabilities. Further, based on YouGov Profiles, 54% think that “artificial intelligence is not just a technological advancement but also...
by admin | Feb 8, 2024 | Insights Corner
Over 7 in 10 would like to make an informed decision before making big purchases. This might be due to the financial constraints being experienced by Filipinos these days as seen in recent studies done by Synergy-YouGov. This means that big-ticket item brands should...
