Around 34% of Filipinos intend to buy kitchen and home appliances in the next 12 months - this is as of early January this year. If this is actually...

As the inflation rate rises even higher than what the government projected, tendency is for people to hold on to their funds as a buffer against...

According to Profiles, one of the digital research solutions of YouGov, more than 6 in 10 Filipinos agree with the statement that "being insured for...

Recent data from a Synergy-YouGov survey conducted from April 5 to 11, 2023 in total PH, revealed that 27% of Filipinos have shopped for Mother's...

A recent Synergy-YouGov survey, revealed that 6 in 10 Filipinos are well aware of AI tools and potentially its game-changing capabilities. Further,...

Over 7 in 10 would like to make an informed decision before making big purchases. This might be due to the financial constraints being experienced...

Based on Profiles, one of the digital research solutions of YouGov, mobile phones and computers ARE the top products that are planned to be bought...

What type of investment vehicles do most Filipinos prefer or look for? And what would their reasons be for investing? Close to 8 in 10 Filipinos are...

The success of the business depends on what consumers say, think, and feel about the brands in the market.Aside from the thousands of variables we...

Since the pandemic, consumers have been focusing more on wellness and self-care. Latest data from YouGov Profiles, an advanced audience segmentation...

Data from YouGov Profiles as of March 12 shows that almost 1 in 4 Filipinos are interested in purchasing a new car in the next 12 months.What...

Data from YouGov Profiles as of April 9 shows that more than 6 in 10 Filipinos agree that electric cars are the future of the motor industry. With...

Going green is the way to go - it's great to see Filipinos recognizing the importance of sustainability these days. According to YouGov Profiles,...

Despite experiencing financial difficulties, 63% of Filipinos are hopeful about their financial situation improving in the next 6 months according...

According to a recent Synergy-YouGov study, over 7 in 10 Filipinos are planning to make cutbacks in their household spending in the next 12...

With YouGov Profiles, you can create a comprehensive portrait of their interests, preferences, behaviors, and much more. Gone are the days of...

Keeping a pulse on your brand's performance and staying ahead of the competition is crucial in today's ever-changing market. With YouGov BrandIndex,...

According to YouGov Profiles, 56% of Filipinos exhibit a consistent enthusiasm for exploring cutting-edge technological products, services, and...